One of the most hotly anticipated dates of the year – at least within the tech world – has finally arrived.
Today marks the official kick-off to Apple’s 2011 World Wide Developers Conference.
Beginning this morning at 10:00 am PST, Apple CEO Steve Jobs will take the stage at the Moscone West Convention Center in San Francisco to lead the keynote presentation.
With regard to the event specifics we’ve already deeb told to expect, Apple will unveil its next generation software – Lion, the eighth major release of Mac OS X; iOS 5; and iCloud.
According to some industry analysts, however, this year’s WWDC may ultimately be best remembered for that which we presently can’t anticipate. Music streaming? Mac OS X and iOS convergence? Digital lockers? Revamped AirPort/Time Capsule? The list of potential announcements is seemingly endless.
In a press release about the WWCD late last month, Apple said this year’s conference will feature more than 100 technical sessions presented by Apple engineers. Mac developers will see and learn how to develop world-class Mac OS X Lion applications using its latest technologies and capabilities.
Additionally, mobile developers will be able to explore the latest innovations and capabilities of iOS and learn how to “greatly enhance the functionality, performance and design of their apps.” Apple says all developers can bring their code to the labs and work with Apple engineers.
Mobile Marketing Watch will begin providing coverage of the conference today, following the Steve Jobs keynote.