Think Tank Photo’s “About A Photograph™”

About A Photograph : Saul Loeb from thinkTank Photo on Vimeo.


Santa Rosa, Calif. – Think Tank Photo today launched “About A Photograph,” a free video series that features some of the world’s leading photographers recounting the stories behind their images that captured global attention.  Narrated by the actual photographers who took the photos, each short video focuses on the forces that led up to that perfect moment in time when subject, story, setting, equipment, and photographer converged.  

The series can be found at

The first video in the series features Agence France-Presse photographer Saul Loeb.  In it he narrates the events that led him to capturing the iconic “Presidential Hug” image from the 2012 United States presidential campaign.  His photo captures a Florida pizza shop owner lifting and bear-hugging a surprised President Obama.  At that moment Loeb felt, “This could end up being the defining photo of the campaign season.”

“About A Photograph” is being produced by Kurt Rogers and Deanne Fitzmaurice, Think Tank Photo’s co-founders and award-winning photojournalists.   The video series will feature current as well as classic and historic photographs that span a range of styles, including documentary/photojournalistic, fine art, nature/environment, sports, and politics.

“When we photojournalists go out on assignment we never know what awaits us,” said Rogers.  “It is through our training as experts in sensing when and where events will unfold that we are able to capture images that best convey the story.  ‘About A Photograph’ allows photographers, students, teachers, historians, and others to get inside the heads of these expert photographers at that fleeting moment of creation.

“The images being featured range from the beautiful to the tragic, from the humorous to the informative,” said Rogers.  “The one trait they share is that all are memorable and capture the essence of visual storytelling.” 

Think Tank Photo will release new “About A Photograph” videos every three weeks. 

About Think Tank Photo

Think Tank Photo is a group of designers and professional photographers focused on studying how photographers work, and developing inventive new carrying solutions to meet their needs. By focusing on “speed” and “accessibility,” we prepare photographers to Be Ready “Before The Moment,” allowing them to document those historic moments that reflect their personal visions and artistic talents. We design products that help photographers travel easier, take pictures faster, and organize their gear more efficiently.