Following yesterday's introduction of the iPhone 5s, a new GFXbench result showing partial graphic benchmarking results has appeared revealing significant improvements compared to the iPhone 5 on the Egypt HD 2.5 test (via @nerdtalker and @anexanhume)...
Read the full story here... Source: Mac Rumours
O2 has revealed its first prices for the iPhone 5S and 5C -- and the colourful 5C can be yours for just £50.
Despite being embarrassingly left out of Apple's presentation, O2 has offered up a couple of deals that will get you a new iPhone -- including a deal to nab you a 16GB iPhone 5C for £50 if you pay £32 per month.
That's a reasonable amount of money to fork out up-front -- for an iPhone, anyway; there are much cheaper phones and deals available away from Apple -- as long as you're happy with 750GB of 3G data and 600 minutes of talk-time every four weeks...
Read the full story here... Source: CNET
At its media event today, Apple introduced the new iPhone 5s. In line with expectations, the iPhone 5s will be the same size and design and the current iPhone 5 but will feature improved specifications and will be available in three colors: Silver, Gold, and Space Gray.
Internally, the iPhone 5s will feature a 64-bit A7 processor that will be up to twice as fast at CPU tasks. Another significant new feature is a "Touch ID" capacitive fingerprint sensor built into the home button that's capable of scanning sub-epidermal skin layers. Touch ID can be used to unlock an iPhone and authorize iTunes purchases...
Read the full story here... Source: Mac Rumours
Apple is reportedly looking to nearly double the size of its in-house creative design team, seeking to bolster its brand image with new advertising content from dedicated designers, according to a report from Ad Age.
Longtime observers say after years of capping the size and type of internal creative talent, the tech giant is significantly expanding its in-house design group. One executive familiar with the company said the group could grow to 500 or 600 staffers from about 300...
It is now seeking talent to work on the brand itself and wants to bulk up its ranks of high-level creative directors and heads of innovation. As part of its recruiting efforts, Apple has approached senior creatives known for innovative work...
Read the full story here... Source: Mac Rumours
After years of ongoing negotiations, it appears that Apple and China Mobile have finally reached a deal that will see China's largest carrier offer the iPhone. According to The Wall Street Journal, Apple is currently preparing to ship the new low-cost iPhone "5C" to the carrier...
Read the full story here... Source: Mac Rumours
Support for interactive e-books created with Apple's iBooks Author software may be coming soon to the iPhone, based on recent changes to iTunes Store wording noticed byMacworld's Serenity Caldwell. While iBooks Author e-books have been limited to the iPad since the software's January 2012 launch, Mac support will be coming as part of Apple's launch of the full iBooks experience in OS X Mavericks, and iPhone support may also be in the works...
Read the full story here... Source: Mac Rumours
Apple has been working to expand its iAd team over the past month, posting job listings for dozens of positions just as the company prepares to launch its iTunes Radio streaming music service, notes Ad Age. Apple's iAd team is handling advertising for the new service and has reportedly already signed up a number of high-profile brands to advertise on the service from its launch...
Read the full story here... Source: Mac Rumours
Over the past few months, a number of parts alleged to be for the iPhone 5S have leaked out of Asian parts and repair firms, but leaked home button parts had failed to provide evidence for the inclusion of a fingerprint sensor as has been widely rumored for the device.
But as noted by Nowhereelse.fr, a new home button flex cable part has surfaced that may show support for the fingerprint sensor. The part contains an identifier of 821-2092-01 in line with Apple's usual part number scheme, and appears to carry a manufacturing date code corresponding to the 29th week of 2013, or mid-July...
Read the full story here... Source: Mac Rumours
At last, it's official. Apple has sent out the invites for an event on Tuesday, 10 September, when it's expected to launch not one but two new iPhones.
In keeping with the leaks we've seen so far, Apple has chosen a colourful theme for the invites. Look at all the hues in there. The tagline reads: "This should brighten everyone's day". Which suggests at least some of those leaked snaps of colourful iPhones we've seen were on the money...
Read the full story here... Source: CNET
Following recent photos of Apple's alleged iPhone 5C shown in its packaging, as well as the quick-start guide, SIM eject tool and other paperwork to be included in the packaging, several more photos and a video have surfaced showing similar devices and packages.
First, Chinese site iApps.im has shared two new photos, one showing a blue iPhone 5C partially unpackaged and a second showing yellow, blue and white iPhone 5C units in their packages...
Read the full story here... Source: Mac Rumours
After being delayed for six months, EA has finally released the Mac version of the newSimCity. The game was originally set to come out in February of this year, but EA decided to delay it to "ensure a great experience" for players.
EA has repeatedly emphasized that the Mac version of SimCity is not a "port" of the PC game, but a fully native version designed specifically for the Mac using OpenGL. However, the game will include full cross-platform support to facilitate 'region play' where the cities of multiple players are connected to share utilities and citizenry, with PC and Mac Mayors able to play in the same regions...
Read the full story here... Source: Mac Rumours
Two new videos published today give a detailed look at the casings of the "champagne" colored iPhone 5S and the "graphite" 5S, which first showed up in photos earlier this week.
While there has been a non-stop stream of images and videos depicting the gold iPhone 5S, a video from TLD offers a good overview of both the casing and the structural differences between the iPhone 5S and the iPhone 5...
Read the full story here... Source: Mac Rumours