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Monday
Jul162012

BBC Digital Earning BIG Bucks

Seems like the British Broadcasting Corporation has finaly started to understand digital media. According to Techcrunch, the BBC now has 25 million app downloads which account for 13% of its revenue.

"Those VOD downloads, the BBC says, were triple this year compared to the year before, with sales coming not just from over-the-top providers like Netflix, but also “established broadcasters,” a sign of how these older companies will not go gently into the night as Netflix continues its download march, with an increasing shift of viewing time on its service dedicated to TV shows rather than films (a trend that would play into the hand of BBC Worldwide, which has a far greater catalog of TV shows than it does feature films)."

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