Samsung Introduces REX Feature Phones to Take on Nokia’s Asha Devices

Samsung recently announced a new line of Java-based feature phones that will likely launch in emerging markets and compete head-to-head with Nokia’s Asha line of devices. There are four phones in the REX series, including the REX 90, REX 80, REX 70 and REX 60. All of thephones sport Samsung’s TouchWiz user interface and offer support for using two SIMs at the same time.

The REX 90 has a 3.5-inch display, a 3.2-megapixel camera and a microSD card slot that supports up to 32GB of storage. The REX 80 is similar but has a smaller 3-inch display and can only support up to 16GB of additional storage. The REX 70 has a similar 3-inch display but a lower-resolution 2-megapixel camera. Finally, the REX 60 has just a 2.8-inch screen and a 1.3-megapixel camera. All of the phones only support EDGE networks, so they’re definitely going into brand new cell markets where faster 3G and 4G technology doesn’t yet exist.

“As the number one mobile leader and innovator, we are committed to developing the best possible mobile solutions to suit all lifestyles and budgets, which is why we are so excited to launch the REX series across a number of the world’s fastest growing markets,” said JK Shin, President and Head of IT & Mobile Communications Division at Samsung Electronics. “REX devices are designed to seamlessly prioritize and consolidate essential mobile functions that matter most to customers across diverse markets. The result is an extraordinary end-to-end mobile experience with the best value for money.”

Samsung didn’t discuss pricing, but we imagine these device will sell for well under $100.

[Source: TechnoBuffalo - Read the full story here]