“ALL YOU NEED TO START A BUSINESS IS A SUITCASE” - THE REAL JOURNEY OF A FIRST TIME ENTREPRENEUR

An online video documentary series to shine a light on the UK startup scene and inspire other young entrepreneurs, through one entrepreneur's story of trying to launch his business in the capital.

Suitcase Startup is a documentary series following what it truly takes to get a business off the ground, from marketing on a tight budget to building a team, raising finance and launching, Suitcase Startup is the story of the entrepreneur’s journey, of trying to make a dream, a reality.

Chris Bradley is the first-time entrepreneur under the spotlight, and he’s inviting anyone with an interest in the startup scene to come along for the ride over the next four months, through 8 episodes appearing on The Next Web, each covering the blood sweat and tears involved as he attempts to take his startup, Publicate, from a bedroom in North Wales to London – with no office, no accommodation and no money. He does, however, have a suitcase. Will it be enough?

This is evidently a story that is aching to be told as the project has attracted major sponsors, Rackspace The Open Cloud Company , Natwest and 99designs, many partners have also come forward to help Chris on his journey; Smarta, Newspepper, 1000 heads, Startup Stay, Chesamel and Pensar IT.

In this time of economic recession and employment uncertainty, starting up has never seemed so attractive. With UK unemployment figures reaching 7.7% (2.49 million), the idea of striking out solo is becoming more and more popular with 25,026 new businesses registered in the UK in the last month alone. (as of 24th Jan 2013)

It is irrefutable - entrepreneurship is a movement, and one the government is finally getting behind. With the new start-up loans scheme in force and new tax relief schemes for investors, the thinking goes that startups are one way out of the country’s recession.

The success stories splashed across the media depict companies with a handful of staff being acquired for millions – it’s enough to make anyone want to start a business. The tales that aren’t told however, are those of the thousands of startups that fail every month and the one in three that will fall flat within a few years, the story that needs to be told, is about the journey involved, success or failure, and what lessons this journey can teach.

About Chris

A South African born Brit, Chris (29) came up with the idea for Publicate during his career working for the world's second largest LCD manufacturer, spending 4 years in Amsterdam and 2 years in Taiwan. For as long as he can remember, Chris has wanted to be an entrepreneur and is now following his dream, but the journey has only just begun...

Entrepreneur: How I made $10K in one day with Facebook Ads

As a counterpoint to the company that claimed its Facebook Ads didn't work because most clicks came from bots, entrepreneur Brendan Irvine-Broque decided to tell the story of how he used the social network's advertising platform to make five figures in one day.

After deciding to get rid of a record collection consisting of 6,000 vinyl records, Irvine-Broque created a Facebook Event titled "MASSIVE Vinyl Sale in the East Bay!" He then spent $150 to promote it using Facebook Ads, which simply said "6000 Vinyl Records, $3 Each" and pointed to the event. Here's the description in full (sans address):

I used to be a record dealer, specializing in rare and private press LPs and 45s, and have thousands of vinyl records sitting in storage, many of which I've never even seen. It's time to let go of them, and now that it's warm outside, I figured it'd be a good time to setup some tables outside and have folks over to dig through. There are well over 6000 records, including tons of private press of all genres, obscure 12-inch singles, etc. Everything is $3 each, save for 1-2 boxes of heavily discounted rarities. I'll have snacks and drinks, feel free to bring your own too. Lots of good food just up the street in case you get hungry. Hope to see you there!

[Source: cnet - Click to read the full story]